|
|
 |
| 4 Readers Mix |
| |
| 6 India INC News |
| |
| SOFT FIGHT |
| 12 Has the government failed to control
infl ation? |
| |
| FOCUS |
| 14 McD’s on a smooth ride |
| |
| COVER STORY |
| 18 Maximising Revenue |
| |
| |
| |
| In depth |
|
 |
| 24 Reliance is strong,
progressive Indian company
and we welcome their
investment and interest in
EIH’ |
|
| |
|
| SOCIAL CONSCIENCE |
|
| 26 Environment responsive |
|
| |
|
| COFFEE CHAT |
|
| 30 Interview with Nandan
Nilekani, chairman of the
Unique Identifi cation
Authority of India (UIDAI) |
| |
| 360 DEGREE |
| |
| 34 Lifestyle Foods |
| |
| NETIZEN |
|
 |
| 36 HR getting digitized |
|
| |
|
| CRITIC-MIX |
|
| 38 How much nuisance
value Nuisance Value
Creating the Popularity |
|
| |
|
| |
|
| |
|
| TECH MIX |
|
 |
| 40 Coding Brands |
|
| They Said It |
|
| |
|
| 42 Quotes |
|
| Book Review |
|
| |
|
| 43 New Book launched |
|
| Horoscope |
| |
|
| 45 Time to emulate Dhoni
example |
|
|
| Corporate Attire |
| |
| |
|
| 46 How Friday dressing
came into being |
 |
| Jobs N Career |
| |
| 50 Latest jobs for all |
| Product Launch |
| |
| 52 Product launch |
| |
|
| Inquest |
|
| 54 Mobile Handheld Devices
driving the Revolution in
Information Dissemination
and Consumption |
|
| Offhand |
|
| |
| |
| |
|
| 56 Jobs transition of
managers |
|
 |
| 4 Readers Mix |
|
| Feedbacks from the readers |
|
| |
|
| 6 India INC News |
|
| Updates from the corporate world |
|
| |
| 10 Soft Fight |
| Is Lokpal the only way to curb corruption? |
| |
|
| 12 Focus |
| I stands for Innovation |
| |
|
|
| 16 Cover Story |
 |
| Aligning for Virtual Presence |
|
| |
|
| 22 Feature Story |
|
| Digital Inheritance - who
should get what when you
are no more |
|
| |
|
| 28 In depth |
|
| Has CSR become a new way
of doing business? |
|
| |
|
| 32 M.A.D. Café |
|
| In conversation with corporate
crusader Gopal Krishna |
|
| |
|
|
| 36 Coffee chat |
| Interview with Rana
Som |
| |
|
 |
| 38 360 degree |
|
| Things that keep you
cool |
|
| |
|
| 42 Netizen |
|
| Myths about internet |
|
| |
|
| 44 Critic-Mix |
|
| Biggest Telecome scam |
|
| |
|
| 48 Lighter aspect |
|
| How to be Boss’s good
friend? |
|
| |
| |
| 51 Book Review |
|
 |
| New Book launched |
|
| |
|
| 53 Motivation |
|
| Manage your mind
holistically |
|
| |
|
| 54 M Cube Photography |
|
| Photography Display |
|
| |
|
| 56 Jobs N Career |
|
| Latest jobs |
|
| |
|
| |
|
| |
|
|
| 58 Product Launch |
|
 |
| New Product launch |
|
| |
|
| 60 Relevance |
|
| Competitive Intelligence:
edge your rivals |
|
| |
|
|
|
| |
| |
| |
| |
| |
| |
| |
|
| |
| |
| |
| |
| |
| |
| |
| |
|
|
4 Readers Mix
6 India INC News |
|
 |
| Latest happenings in the corporate
world. Honda India cuts price to revive
brand, IBM is developing PCs
that may run 30 times faster |
|
| |
|
| Focus |
|
| 14 Innovations in
automobile industry |
|
| Soaring fuel prices and increasing
traffi c on the road lead to new technological
innovations in the automobile
industry. |
|
| |
|
| Feature Story |
|
| 26 Forbidden Truth |
|
| Taboo words remain no longer taboo
words in India in business communication
domain. Marketers are using
these words randomly to promote
their brands. LAVA mobile brand communication
uses "Surax", Fastrack
launches "F****ck offer". FCUK - is often
taken as spelling mistake. |
|
|
| |
 |
| |
| |
| |
|
| In depth |
|
| 32 Roots reaching
neighborhood |
|
| India's growth as a 'power' is proved by its deep rooting in the immediate neighboring countries through trade and businesses. |
|
| |
|
| 36 M.A.D. Café |
|
| “Before I became the power minister, the contribution of private sector was just 6 percent. Today, it’s 29 percent”. |
|
| |
|
| Discussion Forum |
|
| 38 FHRAI Convention to
focus on emerging
innovations in the sector |
|
| More than 750 delegates expected to take part at Bangkok convention. |
|
 |
| |
|
| 360 degree |
|
| 42 Young workforce of India INC; Advantages and Challenges |
|
| Challenges and advantages of hiring
Gen - Y in India INC and how to get
over of those things? |
|
| |
|
| Netizen |
|
| 46 The wonder world 3G |
|
| 3G is a rainbow that connects people throughout the length and breadth India. Changing technology, changing lives. Within a short notice the technology has become a wildfi re fervoring both customer benefi t and corporate profi t. |
|
|
| |
 |
| |
| |
| |
|
| Leadership |
|
| 48 Fragile intellectual
moorings |
|
| Cultural foundations are crucial in the making of a confident middle class. |
|
| |
|
| Critic-Mix |
|
| 50 Hoards of finance for a
start up |
|
| Ideal format for all who want a realistic and up-to-date perspective on the available sources of fi nance for a startup. |
|
| |
|
| Trends |
|
|
| 52 Golf tourism |
|
 |
| The scope of profi t through golf tourism
in India is rising as other golf destinations
in South East Asia remain
expensive. Indian corporate must get
ready for this rare opportunity. |
|
| |
|
| 55 Book Review |
|
| ‘Buying Brain’ & ‘Beyond performance’
the books worth reading. |
|
| |
|
| 57 Motivation |
|
| Don't let negativity rule you. |
|
| |
|
| 58 M Cube Photography |
|
| Photography Display. |
|
| |
|
| 60 Jobs N Career |
|
| Latest jobs in corporate world. |
|
 |
| |
|
| 62 Product Launch |
|
| New arrivals in your door step, Toshiba
Windows Phones and Lenovo tablets
are catching the eyeballs. |
|
| |
|
| Offhand |
|
| 64 In transition |
|
| “I think it is always better to speak
out fact rather than trying to brush
them under the carpet”. |
|
| |
|
| 66 Fob watch |
|
| In the right direction |
|
| |
|
|
| 68 Glamour Biz |
|
 |
| Asian Spa Debut Delhi…. |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
| |
|
